By Guest Blogger, Sheri Moretz, TMP, Storyteller and Word Wrangler, Mast General Store

It’s hard to believe that it’s time to make the closet changeover from summer to fall. If you choose carefully among last year’s trending styles, you can update your look by adding a few key items from this year’s emerging course. Let’s get started and check out some fabulous finds from the Mast General Store in downtown Winston-Salem!

This year’s 12 colors for fall chosen by the color experts at Pantone© include a few holdover swatches similar to last year’s palette (like Crème de Peche and Peach Pink), but overall, the colors for fall are strong, vibrant, and liberating. Everyone will certainly be able to create their own looks by combining the 12 seasonal colors with the fall/winter classic tones that are just a bit more reserved and can easily be used as grounding pieces.

Looking way back to last year, denim is still in. Check jeans jackets for men and women, cropped, rolled, or cuffed jeans with a higher rise for women, with skinny jeans still being a thing to wear with boots and booties. The cuffed or rolled jeans look is also trending for men.

Tops in accessories for fall/winter 2019 include the neck scarf for both men and women. It’s a great way to provide a break between patterns, add a pop of color, or be practical and in style by adding a little insulation between your coat and your hat. For ladies, cozy bags are still on the scene. Face it, your credit cards, checkbook, and lipstick need to be kept warm on those cool, crisp mornings, too. Check out this offerings from KAVU, a fuzzy fleece crossbody bag.

Women’s silhouettes for fall include flashbacks to the decades of the 60s and 70s. Plaids are in! Big, bold, and colorful. Wear them in tops, bottoms, and coats. Suede is also an in fabric for the fall. Try it in a cool layered skirt (another trend) from Aryeh. The fabric is soft with just the right amount of stretch and made from polyester. Next up from the Wayback Machine are capes. These definitely provide a more tidy look for formal affairs or dates, and are very practical for warmth. Here’s a poly/wool blend from Paparazzi. For a more casual, everyday look, try the marled cape from Lulu-B.

Women’s footwear for fall includes “biker-look” boots, like the Roam Peak Polar from Merrell, and pull-ons like the high-top 1448 from Blundstone.  Alpine sneakers are also trending in casual looks – like this option from Hoka One One.

OK, guys, let’s take a more focused look at your “look.” Mast Store has known this for years, and now we’re on the cutting edge of fashion. Flannel is awesome, and it’s also on trend for this fall. Tuck it in or wear it untucked, it really doesn’t matter as long as it’s flannel. The Cornell Woods Flannel from Columbia is tops on our list because, wait for it, it’s flannel and it features several of the fall’s best colors. It’s also available in tall sizes. Graphic tees are also trending, especially if they are vintage. We’ll call out this one in our stock – the Spirit of 76 tee – because it hearkens back to our country’s bicentennial celebrations with all of their pomp and circumstance, fireworks and comaraderie.

The top picks in footwear for men include the Madson Chukka from Sorel. Its styling makes it easy to wear for casual or dressy occasions. The alpine sneaker look is always prevalent on the men’s side of the coin, so here’s an option there – the Burnt Rock Travel Suede from Merrell.

Stop in at the Mast Store at 516 North Trade Street in Downtown Winston-Salem for even more trending styles of the season.


  • Sponsored by the Mast General Store, Winston-Salem